Large Language Creative
Language, Story, Strategy.
That’s what I do.
AI is my third brain hemisphere.
🎓
Language Creative
AI Masterclasses
For media, editorial, fiction, factual.
Broadcasters, streamers, production companies.
🧠
AI Coaching
for Creatives
For writers, journalists and other
language creatives, individually or in teams.
🧭
Strategic AI
Consulting
For organizations and executives.
Prompt your strategy.
ArtificiaI Intelligence for Us
What can generative AI do for us — beyond the hype?
In my sessions, you learn how to think, write, and create with language models: as dialogue partners, idea generators, or correctives.
With your use cases, your methods, your pace.
On a screenplay, an editorial strategy, or as an executive shaping new narratives.
How do you bring AI into your work, your team, your company?
AI that doesn’t replace us but strengthens our skills — through creative ping-pong, structure, clarity, and surprising impulses.
It’s not about the technology, but about attitude, routine, and openness.
Clear. Applicable. And fun.
Markus Walsch
Writer, journalist, coach, and AI storyteller. I connect people and AI so they can create, think, and work better together. With over 300 masterclasses, consulting projects, and coaching sessions since 2022, I work for media companies, film studios, broadcasters, streamers, production houses, universities, public and private companies, organizations, and creative individuals across Europe. Focus areas: Fiction, factual, documentary,
and cross-media journalism. Strategic and operational.
Clients (Selection)
ARD / Das Erste – ZDF – ORF – Hamburg Media School – Bayerisches Fernsehen – Seriencamp – Red Bull Media House – Cyprus Film Days – Einsfestival – RTL – Filmfest München – Sat1 – Discovery Channel – Vilnius Film Festival – Some Fine Day Pix, Kenya – Heinrich Böll Stiftung – DATEV – Bavaria Film – UFA – Degeto – Serial Eyes – Leonine – Warner – BR – Deutschlandradio – NDR – ProSieben – WDR – SWR – Süddeutsche Zeitung – W&V – Verband der Agenturen – Salzburg TV – Studio Hamburg – Kyiv International Short Film Festival – Ö3 – Tallinn Black Nights Film Festival – Bayern 3 – ServusTV – ARD.ZDF medienakademie – Phantomfilm – Swiss Marketing Academy – BR24 – OTH Regensburg – Bayern 1 – TUM – HFF – ifs Internationale Filmschule Köln – Series Mania Institute – (…)
What People Say…
Annette, Brodcasting Executive„Markus is a great motivator. He brings an industry perspective, goes into detail, speaks our language. Working with AI also helps me with agile leadership of my teams in a large company: prompting, roles (!), workflows. And: mistakes are friends 👯♂️!“
Broadcaster, Berlin
Martin, Senior Operations Manager„This was the best executive workshop I’ve attended in eight years. Thank you!“
Broadcaster, Munich
Ina, Executive Producer„I’ve already been to this masterclass four times, and I learn something new every time.“
Düsseldorf
Georg, Writer„I use the knowledge I gained there literally every day.“
Munich
Beat Rüdt, Vice CEO„I have learned a lot that I can apply directly in everyday life.“
MAZ, Luzern
Heiko, Writer and Dramaturge„A wild workshop ride, an eye-opener with a strong inclination towards practical application, a grateful exchange at the cutting edge and even beyond.“
Potsdam
Stefanie, Lead Business Optimization & Development„The masterclass was a highlight. Practical, motivating.“
Glomex,, Unterföhring
Marcus, Journalist„Thanks again for the great workshop. Four hours is a long time, but I wasn’t bored for a single minute. That has never happened in a training session before 🤗👍.“
Berlin
Jan Peter Lacher, RTL Group„Thank you very much for your inspiring keynote, Markus and Taç!“
Cologne
To protect confidentiality, some individuals and companies have been anonymized at their request.